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The article "START THE PRESSES!" provides insights into the challenges and lessons learned from starting a media company. The authors, who have personal experience in this field, caution against pursuing this path due to the difficulties faced by upstart publishers in the social media age. They highlight the decline of traditional media and limited job opportunities for journalists. The authors stress the importance of a strong idea, a supportive team, and navigating financial challenges with professional assistance. Despite the hardships, they believe that starting a media company is ultimately worth it. Aleksander Chan, a prominent figure in the media industry, has contributed significantly to journalism and his work and insights are valuable resources for library patrons interested in media and current affairs. [Extracted from the article]