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Influence maximization problem is to find a set of seed nodes in a social network such that their influence spread is maximized under certain propagation models. A few algorithms have been proposed for solving this problem. However, they have not considered the impact of novelty decay on influence propagation, i.e., repeated exposures will have diminishing influence on users. In this paper, we consider the problem of influence maximization with novelty decay (IMND). We investigate the effect of novelty decay on influence propagation on real-life datasets and formulate the IMND problem. We further analyze the problem properties and propose an influence estimation technique. We demonstrate the performance of our algorithms on four social networks.

With the increasing popularity of location-aware social media applications, Point-of-Interest (POI) recommendation has recently been extensively studied. However, most of the existing studies explore from the users' perspective, namely recommending POIs for users. In contrast, we consider a new research problem of predicting users who will visit a given POI in a given future period. The challenge of the problem lies in the difficulty to effectively learn POI sequential transition and user preference, and integrate them for prediction. In this work, we propose a new latent representation model POI2Vec that is able to incorporate the geographical influence, which has been shown to be very important in modeling user mobility behavior. Note that existing representation models fail to incorporate the geographical influence. We further propose a method to jointly model the user preference and POI sequential transition influence for predicting potential visitors for a given POI. We conduct experiments on 2 real-world datasets to demonstrate the superiority of our proposed approach over the state-of-the-art algorithms for both next POI prediction and future user prediction.

The rapidly growing of Location-based Social Networks (LBSNs) provides a vast amount of check-in data, which enables many services, e.g., point-of-interest (POI) recommendation. In this paper, we study the next new POI recommendation problem in which new POIs with respect to users' current location are to be recommended. The challenge lies in the difficulty in precisely learning users' sequential information and personalizing the recommendation model. To this end, we resort to the Metric Embedding method for the recommendation, which avoids drawbacks of the Matrix Factorization technique. We propose a personalized ranking metric embedding method (PRME) to model personalized check-in sequences. We further develop a PRME-G model, which integrates sequential information, individual preference, and geographical influence, to improve the recommendation performance. Experiments on two real-world LBSN datasets demonstrate that our new algorithm outperforms the state-of-the-art next POI recommendation methods.