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This study examined the geographical distribution, classification, and visitor patronage patterns of tourist attractions in Calabar, Nigeria. Additionally, the study utilised both primary and secondary data sources. The research employed descriptive, inferential, and spatial analytical techniques to interpret the collected data. Results underscored a prevalent clustering of attractions along major transit routes. The attractions were categorized based on distinct attributes, and key determinants such as safety, interests, experiences, accessibility, and affordability were found to influence visitor choices significantly. In light of these findings, the study advocates for developing integrated tourist routes, diversifying attractions, exploring untapped markets, and enhancing safety and security measures to foster sustainable tourism growth in Calabar.