Search

(2001). An Interview with Joel Erickson Senior Project Manager for the Corporate Project Management Office Nu Skin International. Journal of Information Technology Case and Application Research: Vol. 3, Electronic Commerce, pp. 76-80.

This chapter illustrates how IT-enabled business process reengineering can fail if top management fails to understand the underlying process problems and limitations of data-centric enterprise software. Vicro Communications (we use a pseudonym to mask the organization’s name) attempted to reengineer its basic business processes with the aid of data-centric enterprise software. Vicro management however made the mistake of relying completely on enterprise software to improve the performance of its business processes. It was hoped that the software would increase information sharing, process efficiency, standardization of IT platforms, and data mining/warehousing capabilities. Management however made no attempt to rethink existing processes before embarking on a very expensive implementation of the software. Unfortunately for Vicro, the reengineering effort failed miserably even after investing hundreds of millions of dollars in software implementation. As a result, performance was not improved and the software is being phased out. By using a phenomenological approach, we were able to socially construct the events surrounding the case to gain a rich understanding of what really happened. From deep analysis, we were able to develop emergent theory about a set of factors influencing enterprise database integration success.

Fragmentation has been identified in the rehabilitation counseling literature as the cause of a crisis, and unification is forwarded as the cure. However, these terms are not well defined. Definitions are proposed here, providing a framework for a grounded theory study of inter- and intra-organizational communications among thirteen professional organizations via their websites. Two network models emerged from the analysis. The first described a political network that advocates for the profession. The second described a service-based network that responds to customer needs. The meaning of unification and fragmentation within these two models is explored. Authors find that the profession is more thoroughly unified in political advocacy than it is for advancing practice.

Vicro Communications (we use a pseudonym to mask the identity of the organization) sought to reengineer its basic business processes with the aid of data-centric enterprise software. Vicro management however made the mistake of relying completely on the software to improve the performance of its business processes. It was hoped that the software would increase information sharing, process efficiency, standardization of IT platforms, and data mining/warehousing capabilities. Management however made no attempt to rethink existing processes before embarking on a very expensive implementation of the software. Moreover, management made no attempt to obtain feedback or opinions from employees familiar with existing business or legacy systems prior to investing the software. Unfortunately for Vicro, the reengineering effort failed miserably even after investing hundreds of millions of dollars in software implementation. As a result, performance was not improved and the software is currently being phased out.

This case is a study of the application of tree-based solutions to Idaho National Engineering and Environmental Laboratory (INEEL) challenges in the development of a computerized system to meet complex, yet exacting compliance requirements extended to thousands of employees in a largescale organization. We rehearse the history of the project and include information on the theoretical structure of the tree-based solution used. Using primary research documentation, we use a constructivist approach to the issue of subject matter expert empowerment, a major theme of the case. Of particular interest is how the engineer in question was able to modify his work paradigm to incorporate a new role as digital content designer and overseer of the project. Additionally, the study concentrates on the overall effects of the project on other INEEL systems and working environments at the INEEL. Implications of management- and subject matter expert-directed system design projects using tree-based tools are considered with respect to all aspects of enterprise systems development.

Access to the world enabled by the Internet facilitates internationalization as never before. However, lack of a coherent global Internet strategy can relegate any company to a strictly provincial “neighborhood” status. Globalization strategies and tactics should therefore be of central concern to all enterprises. To research the strategic issues involved in Internet-based globalization, we embarked on a case study. Our goal is to explore how the Internet and its related technologies can serve to help organizations better deal with the challenges of conducting global business. Our research enabled us to identify a set of heuristic “rules of thumb” that might be used to support Internet-based globalization efforts. In our study we discuss the many challenges to establishing successful global enterprises. We then introduce a model for understanding global business requirements in the e-commerce age. We conclude by analyzing a case study to initially validate our theoretical model and summarize our findings.