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Complete medical record filling is an indicator of the quality of hospital services. Therefore, it is important to improve the quality of services, including medical record documentation. This study aims to examine the relationship between organizational climate, physician motivation, and transformational leadership style on medical record completion. This study used a cross-sectional design with a total sampling approach, involving 49 doctors involved in filling medical records. The relationship between organizational climate, physician motivation, and transformational leadership style was evaluated to understand their influence on medical record filling. The results showed that organizational climate, physician motivation, and transformational leadership style significantly and positively influenced medical record filling at North Serpong Regional General Hospital. This study has implications for hospitals should develop standard operating procedures (SOPs) related to medical record filling, conduct socialization and training for health workers, and provide sanctions or reprimands for those who do not comply with the established standards. [ABSTRACT FROM AUTHOR]

Copyright of Jurnal Manajemen dan Organisasi is the property of IPB University and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Background: The Covid-19 outbreak turned into a pandemic in Indonesia in 2020. The patient's intention to visit the hospital due to the pandemic but can be influenced by the hospital's marketing strategy. Brebes Regional General Hospital before the Covid-19 pandemic used conventional marketing and, in an effort, to increase the number of repeat visits to patients in the pandemic era and industry 5.0, namely through the most effective marketing strategy, namely digital marketing. Purpose: The aim is to determine the influence and effectiveness of digital marketing in terms of people, physical evidence, process and promotion on the intention to revisit outpatients at Brebes Regional General Hospital. Methods: Using the Quasi Experimental Pre and postest method in digital groups and conventional groups and the Logistic Regression method. Results: The results showed that there was a difference and there was effectiveness in the digital marketing group on the promotion variable (0.45), process (0.56), physical evidence (0.37) and intention (0.54). There is a difference and effectiveness in the conventional group on the process variable (0.35). There is a simultaneous influence of 4P variables on the intention to revisit by 70.5%. Conclusion: There is a difference and effectiveness in patient re-visits in the outpatient service of the Brebes Regional General Hospital before and after the digital marketing intervention group on the variables of Promotion, Process, Physical Evidence and Visit Intention [ABSTRACT FROM AUTHOR]

Copyright of Jurnal Manajemen dan Organisasi is the property of IPB University and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)