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Virtual advertising is an important and promising feature in the area of online advertising. It involves integrating adverts onto live or recorded videos for product placements and targeted advertisements. Such integration of adverts is primarily done by video editors in the post-production stage, which is cumbersome and time-consuming. Therefore, it is important to automatically identify candidate spaces in a video frame, wherein new adverts can be implanted. The candidate space should match the scene perspective, and also have a high quality of experience according to human subjective judgment. In this paper, we propose the use of a bespoke neural net that can assist the video editors in identifying candidate spaces. We benchmark our approach against several deep-learning architectures on a large-scale image dataset of candidate spaces of outdoor scenes. Our work is the first of its kind in this area of multimedia and augmented reality applications, and achieves the best results., Comment: Published in Proc. IEEE 7th International Conference on Computer Science and Network Technology, 2019

Online videos have witnessed an unprecedented growth over the last decade, owing to wide range of content creation. This provides the advertisement and marketing agencies plethora of opportunities for targeted advertisements. Such techniques involve replacing an existing advertisement in a video frame, with a new advertisement. However, such post-processing of online videos is mostly done manually by video editors. This is cumbersome and time-consuming. In this paper, we propose DeepAds -- a deep neural network, based on the simple encoder-decoder architecture, that can accurately localize the position of an advert in a video frame. Our approach of localizing billboards in outdoor scenes using neural nets, is the first of its kind, and achieves the best performance. We benchmark our proposed method with other semantic segmentation algorithms, on a public dataset of outdoor scenes with manually annotated billboard binary maps., Comment: Published in 2019 IEEE International Conference on Multimedia & Expo Workshops (ICMEW)

The rapid increase in the number of online videos provides the marketing and advertising agents ample opportunities to reach out to their audience. One of the most widely used strategies is product placement, or embedded marketing, wherein new advertisements are integrated seamlessly into existing advertisements in videos. Such strategies involve accurately localizing the position of the advert in the image frame, either manually in the video editing phase, or by using machine learning frameworks. However, these machine learning techniques and deep neural networks need a massive amount of data for training. In this paper, we propose and release the first large-scale dataset of advertisement billboards, captured in outdoor scenes. We also benchmark several state-of-the-art semantic segmentation algorithms on our proposed dataset., Comment: Published in Proc. Eleventh International Conference on Quality of Multimedia Experience (QoMEX), 2019

With the advent of faster internet services and growth of multimedia content, we observe a massive growth in the number of online videos. The users generate these video contents at an unprecedented rate, owing to the use of smart-phones and other hand-held video capturing devices. This creates immense potential for the advertising and marketing agencies to create personalized content for the users. In this paper, we attempt to assist the video editors to generate augmented video content, by proposing candidate spaces in video frames. We propose and release a large-scale dataset of outdoor scenes, along with manually annotated maps for candidate spaces. We also benchmark several deep-learning based semantic segmentation algorithms on this proposed dataset., Comment: Published in Proc. International Conference on Machine Vision Applications (MVA), 2019

Online video advertising gives content providers the ability to deliver compelling content, reach a growing audience, and generate additional revenue from online media. Recently, advertising strategies are designed to look for original advert(s) in a video frame, and replacing them with new adverts. These strategies, popularly known as product placement or embedded marketing, greatly help the marketing agencies to reach out to a wider audience. However, in the existing literature, such detection of candidate frames in a video sequence for the purpose of advert integration, is done manually. In this paper, we propose a deep-learning architecture called ADNet, that automatically detects the presence of advertisements in video frames. Our approach is the first of its kind that automatically detects the presence of adverts in a video frame, and achieves state-of-the-art results on a public dataset., Comment: Published in Proc. 26th Irish Conference on Artificial Intelligence and Cognitive Science (AICS 2018), First two authors contributed equally to this work

With the rapid proliferation of multimedia data in the internet, there has been a fast rise in the creation of videos for the viewers. This enables the viewers to skip the advertisement breaks in the videos, using ad blockers and 'skip ad' buttons -- bringing online marketing and publicity to a stall. In this paper, we demonstrate a system that can effectively integrate a new advertisement into a video sequence. We use state-of-the-art techniques from deep learning and computational photogrammetry, for effective detection of existing adverts, and seamless integration of new adverts into video sequences. This is helpful for targeted advertisement, paving the path for next-gen publicity., Comment: Published in 2018 European Conference on Machine Learning and Principles and Practice of Knowledge Discovery in Databases (ECML-PKDD)