This study focuses on wildlife management in the Loliondo Game Controlled Area (LGCA) in the northern region of Tanzania. There are ongoing concerns surrounding wildlife management in the LGCA including an acute lack of community involvement in the wildlife management planning and decision-making process, poorly defined property rights, and the unequitable distribution of the economic benefits generated from the ecotourism and trophy hunting schemes being implemented. Employing multi-criteria analysis techniques, this study explores and evaluates the alternative wildlife management options for the wildlife tourism site at issue. The joint venture wildlife management option has been identified as the most preferable. Under a joint venture wildlife management scheme, trophy hunting and ecotourism is allowed in the area designated for conservation, while livestock grazing, agriculture, and village settlements are permitted in the remaining area of the LGCA. Under this scheme, a community-based organization (CBO) is granted user rights to wildlife and other natural resources in the conservation area. A joint venture programme is established between commercial investors and a CBO. The study argues that joint venture wildlife management should be introduced to ensure well-defined property rights, implement efficient wildlife conservation, and the equitable share of economic benefits across the various stakeholders. [ABSTRACT FROM AUTHOR]