Social movements form around a common "identity," a term used to cover a broad range of concepts. It has been called beliefs, worldview, culture (or sub-culture), incentives, and grievances. The identity of a social movement provides the impetus for social movements to become involved in the public sphere. Identity provides a view of how the world is and how it should be. It provides social movements with the vision or direction for the changes it seeks in society. It also can be a source of passion or energy for those involved in the social movement. How should the identity of a social movement be determined? One way to understand the identity of the Christian Right is to look at the figures, or "heroes," that it looks up to as examples to emulate. I spent two years (2002-2004) conducting depth interviews and participant observation of Christian Right interest groups. During this time, I consistently found certain historical figures upheld as positive role models: John Witherspoon, William Wilberforce, Abraham Kuyper, Reinhold Niebuhr, Francis Shaeffer, and Pope John Paul II. All of these figures are mentioned frequently in the Christian Right as positive examples of Christians involved in politics. This paper will discuss the characteristics that make them heroic in the eyes of Christian Right activists, how this knowledge helps us understand the identity of the Christian Right, and the appropriateness of this method for discovering the identity of other social movements. ..PAT.-Unpublished Manuscript [ABSTRACT FROM AUTHOR]