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3. The Family Firm

Author

Owens, Edward

Subjects
media, press, broadcast, royalty, buckingham palace, strategy, reputation, connection, family, History, thema EDItEUR::N History and Archaeology::NH History
Abstract

The Family Firm presents the first major historical analysis of the transformation of the royal household’s public relations strategy in the period 1932-1953. Beginning with King George V’s first Christmas broadcast, Buckingham Palace worked with the Church of England and the media to initiate a new phase in the House of Windsor’s approach to publicity. This book also focuses on audience reception by exploring how British readers, listeners, and viewers made sense of royalty’s new media image. It argues that the monarchy’s deliberate elevation of a more informal and vulnerable family-centred image strengthened the emotional connections that members of the public forged with the royals, and that the tightening of these bonds had a unifying effect on national life in the unstable years during and either side of the Second World War. Crucially, The Family Firm also contends that the royal household’s media strategy after 1936 helped to restore public confidence in a Crown that was severely shaken by the abdication of King Edward VIII.

Published
2019
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24. The media and the transformation of the British monarchy, 1932-1953

Author

Owens, Edward, Jones, Maxwell, and Mort, Frank

Subjects
941.084, emotion, media, publicity, Britain, monarchy, celebrity
Abstract

This doctoral thesis examines how the British monarchy negotiated the political and cultural challenges of mass society. The inter- and postwar periods witnessed the rise of democratic politics in Britain and rampant demagoguery in Europe, a rapid expansion in forms of popular culture and the emergence of new kinds of mass media. My investigation analyzes how, at a time when a new media-orchestrated culture of personality was redefining the organization of modern societies, Buckingham Palace officials and news journalists sought to generate political stability and social cohesion by fostering emotional bonds between the public and the royal family. Courtiers and the media worked in tandem, elevating the House of Windsor's public image between 1932 and 1953 in order to place constitutional monarchy at the centre of national life. Through an examination of both the projection and the reception of the monarchy's public role, my study charts how images of royal domesticity proliferated after 1932, encouraging the public to forge empathetic relationships with the leading figures of the House of Windsor. Over five chapters, my thesis examines the 1934 and 1947 royal weddings, the 1937 and 1953 coronations, and King George V's wireless broadcasts. Using under-researched official sources, media texts and personal testimonies, my study builds on recent scholarship on the history of emotions to assess how British media audiences were encouraged to empathize with the royal family. The thesis identifies a number of important stage managers, including the Archbishop of Canterbury, Cosmo Lang, and key BBC producers and palace press officials who used new forms of mass media to promote the House of Windsor's more intimate public image. Finally, I explore how the phrases and images crafted by courtiers, clerics and commentators circulated through the media to be repeated in diverse personal testimonies - from voices in crowds noted by Mass Observation personnel, through reports composed by specially-tasked respondents on their participation in royal events, to school essays written by children about royal personalities. By examining how members of the public forged imagined relationships with the royal family, this study extends previous scholarship by arguing that the monarchy's domestic image played an integral part in shaping the political and emotional economies of the public sphere in the mid-twentieth century.

Published
2015

40. Piperaquine-resistant PfCRT mutations differentially impact drug transport, hemoglobin catabolism and parasite physiology in Plasmodium falciparum asexual blood stages

Author

Okombo, John, primary, Mok, Sachel, additional, Qahash, Tarrick, additional, Yeo, Tomas, additional, Bath, Jade, additional, Orchard, Lindsey M., additional, Owens, Edward, additional, Koo, Imhoi, additional, Albert, Istvan, additional, Llinás, Manuel, additional, and Fidock, David A., additional

Published
2022
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