1. Issues management: the other side of strategic planning
- Author
-
Reeves, Philip N.
- Subjects
Health care industry -- Management ,Business ,Health care industry - Abstract
Healthcare industry management should strive to change environmental influences to meet an organization's goals, rather than making efforts to make the organization fit the environment. Such an approach necessitates using a strategic issues management system which would integrate management issues and expand these activities, making use of additional research. Issues facing healthcare management include the public's negative attitude towards health organizations that call themselves non-profit., Summary Most health services organizations follow a strategic planning model that emphasizes organizational changes to adapt to the environment. This limited view overlooks the possibility of changing the environment to [...]
- Published
- 1993