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Your search keyword '"Schönherr, Stefan"' showing total 5 results
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5 results on '"Schönherr, Stefan"'

1. Track the Success – Ein Vergleich der Werbequalität in TV und Online-Video.

Author

Schlesiger, Olaf, Rothensee, Matthias, and Schönherr, Stefan

Subjects
VIDEO on demand, SOCIAL media, ADVERTISING, BROADCASTING industry, TELEVISION advertising, SUCCESS
Abstract

Copyright of Transfer: Zeitschrift für Kommunikation & Markenmanagement is the property of Deutsche Werbewissenschaftliche Gesellschaft and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2023

3. Aktueller Stand der Methoden zur Messung der Werbewirkung.

Author

Schiessl, Michael, Görtz, Jan-Philipp, Rothensee, Matthias, and Schönherr, Stefan

Subjects
ADVERTISING effectiveness, CONCRETE testing, TELECOMMUNICATION systems, SEMIOTICS, RESEARCH methodology, DIGITAL media, MARKETING research
Abstract

Copyright of Transfer: Zeitschrift für Kommunikation & Markenmanagement is the property of Deutsche Werbewissenschaftliche Gesellschaft and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2021

4. Keramische Membrantechnologie für die Verfügbarmachung biogener Stoffströme.

Author

Ebrahimi, Mehrdad, Humpert, Daniel, Schönherr, Stefan, and Czermak, Peter

Subjects
CHEMICAL processes, CERAMICS, WOOD-pulp, LIGNOSULFONATES, CARBOXYLIC acids, PLASTIC extrusion
Abstract

Copyright of Chemie Ingenieur Technik (CIT) is the property of Wiley-Blackwell and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2021
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