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Online qualitative surveys—those surveys that prioritise qualitative questions and interpretivist values—have rich potential for researchers, particularly in new or emerging areas of public health. However, there is limited discussion about the practical development and methodological implications of such surveys, particularly for public health researchers. This poses challenges for researchers, funders, ethics committees, and peer reviewers in assessing the rigour and robustness of such research, and in deciding the appropriateness of the method for answering different research questions. Drawing and extending on the work of other researchers, as well as our own experiences of conducting online qualitative surveys with young people and adults, we describe the processes associated with developing and implementing online qualitative surveys and writing up online qualitative survey data. We provide practical examples and lessons learned about question development, the importance of rigorous piloting strategies, use of novel techniques to prompt detailed responses from participants, and decisions that are made about data preparation and interpretation. We consider reviewer comments, and some ethical considerations of this type of qualitative research for both participants and researchers. We provide a range of practical strategies to improve trustworthiness in decision-making and data interpretation—including the importance of using theory. Rigorous online qualitative surveys that are grounded in qualitative interpretivist values offer a range of unique benefits for public health researchers, knowledge users, and research participants. [ABSTRACT FROM AUTHOR]

Young people's exposure to gambling marketing has had a clear impact on their gambling attitudes, risk perceptions and consumption intentions. Celebrities and social media influencers (SMIs) are increasingly used by the gambling industry in a wide range of promotions. While there is evidence that these types of promotions are influential in shaping young people's attitudes towards other harmful products, there is limited evidence in relation to gambling. Qualitative focus groups (n  = 22) with n  = 64, 12–17 year olds were conducted in Australia. These investigated young people's exposure to celebrity and SMI marketing for gambling and the influence they perceived this marketing had on young people's gambling attitudes. Reflexive thematic analysis was used to construct four themes from the data. First, young people perceived that celebrities and SMIs created additional appeal and recall of gambling advertisements because they were attention grabbing and familiar. Second, young people thought that celebrities and SMIs increased the trust, legitimacy and social acceptance of gambling. Third, the use of celebrities and SMIs lowered the perceptions of risk associated with gambling. Lastly, there were suggestions to reduce the impact of celebrity and SMI gambling promotions on young people, such as bans and restrictions. This study highlights the importance of a comprehensive approach to preventing young people's exposure to gambling marketing, that not only considers imposing stronger regulations to restrict the way the gambling industry is allowed to promote its products, but also aims to counter the novel ways the gambling industry attempts to appeal to children and young people. [ABSTRACT FROM AUTHOR]

The financial consequences associated with harmful gambling create significant health and social stressors for individuals, their families, and communities. However, there has been limited research exploring how people impacted by gambling harm conceptualise and experience the financial impacts on their lives. To help fill this gap, this study used in-depth qualitative interviews with gamblers harmed by their own gambling and affected others harmed by someone else's gambling. Reflexive thematic analysis was used to interpret the data. The study had three key findings. First, prior to experiencing harm, gamblers and affected others did not consider the financial risks associated with gambling and only recognised the risks once the financial losses negatively impacted other areas of their lives. Second, gamblers and affected others managed the day-to-day financial impacts of gambling by adjusting their financial priorities, reducing spending in other areas, or accruing debt. Finally, the financial impacts of gambling and the associated financial management strategies led to broader and long-term problems for gamblers and affected others. This study demonstrates that financial harms from gambling are complex and contribute to the stigmatisation of people who experience harm. Current educational messages and tools simplify this complex issue and may legitimise gambling as a leisure activity which can be managed by making 'responsible' financial decisions. Public health and health promotion initiatives must recognise this complexity, developing approaches that are independent from the gambling industry and informed by lived experience. [ABSTRACT FROM AUTHOR]

There are increasing global concerns about women's participation in gambling, and their risk of gambling-related harm. Limited attention has been given to the range of specific and tailored strategies that may be used to prevent and reduce women's risk of gambling-related harm. This study aimed to understand how key informants in Australia conceptualised the risks facing women who gamble, and the range of tailored strategies that could be used to respond. Online focus groups were conducted with n = 15 key informants working in gambling research, policy, prevention, treatment services, and five women with lived experience of gambling harm (as Experts by Experience). A reflexive approach to thematic analysis was used to guide the data interpretation. Gambling harm was recognised as a hidden problem for women. There were a number of knowledge gaps that key informants acknowledged they had about women, with participants suggesting that older rather than younger women were most at risk of experiencing gambling harm. Participants recommended a range of de-normalisation strategies that could specifically target women – including strategies to address the barriers for women attending recreational and social alternatives, co-producing public health messages with women for public education initiatives, and providing anonymous pathways for women to participate in advocacy for gambling reform. [ABSTRACT FROM AUTHOR]

Online wagering has expanded significantly in recent decades and has emerged as a serious public health issue. Research investigating online wagering has predominantly used quantitative methods to explore the determinants that influence young men's engagement with these products, with fewer qualitative insights. Social practice theory offers a framework in which to qualitatively analyse how online wagering practices are shaped, modified, and evolve. This study explored the online wagering practices of sixteen, 18–24 year old, young men, in Victoria, Australia. In-depth, qualitative interviews explored the contexts and motivations in their early and current wagering practices and the influence of social and structural conditions. Data were interpreted using a reflexive approach to thematic analysis. The data were theoretically conceptualised through a social practice lens, focusing on materials, meanings, and competencies. Materials included social networks and spaces, and wagering infrastructure and marketing. Meanings encompassed peer belongingness and bonding. Perceived competencies included an exaggerated confidence that influenced the type of gambling chosen and perceived spending strategies to achieve financial gain. Importantly, these three elements intersected to form a bundle of wagering practices. Interrupting the interconnection of these bundles may form the basis of public health intervention. Public health research must also continue to monitor how online wagering practices evolve and change in response to a range of interacting determinants and move away from a focus on the individual. [ABSTRACT FROM AUTHOR]