193 results on '"Trinh, Giang"'
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2. Where is the brand growth potential? An examination of buyer groups
3. Examining the impacts of out-of-class student engagement on student competencies in the context of business students in Vietnam – evidence from universities in Hanoi
4. How to signal product variety on pack: an investigation of color and image cues.
5. Brand competitiveness antecedents: The interaction effects of marketing and R&D expenditure
6. Mind the attention gap: how does digital advertising impact choice under low attention?
7. Finding creative drivers of advertising effectiveness with modern data analysis.
8. Predicting future consumer purchases in grocery retailing with the condensed Poisson lognormal model
9. Scalable Enumeration of Trap Spaces in Boolean Networks via Answer Set Programming
10. The long-term erosion of repeat-purchase loyalty
11. Purchasing behaviour of ethnicities: Are they different?
12. Fundamental basket size patterns and their relation to retailer performance
13. A comparison of brand loyalty between on the go and take-home consumption purchases
14. Examining older consumers’ loyalty towards older brands in grocery retailing
15. Does Childhood Exposure to a Brand Improve Brand Name Recognition?
16. How country of origins of food products compete and grow
17. Comparing two supermarket layouts: The effect of a middle aisle on basket size, spend, trip duration and endcap use
18. Valuing the contribution of ultra‐light buyers.
19. How to signal product variety on pack: an investigation of color and image cues
20. The unbearable lightness of buying.
21. Empirical regularities in average price paid across different types of households
22. Buying brands at both regular price and on promotion over time
23. Has behavioural loyalty to online supermarkets declined?
24. Where is the brand growth potential? An examination of buyer groups
25. When Brands Go Dark: A Replication and Extension
26. Examining the impacts of out-of-class student engagement on student competencies in the context of business students in Vietnam – evidence from universities in Hanoi
27. Stochastic Nature of Attending Behavior at Sporting Events: A Structured Abstract
28. Numerical Computation of Multivariate Normal Probabilities Using Bivariate Conditioning
29. Benchmarking buyer behavior towards new brands
30. Fundamental patterns of in-store shopper behavior
31. Loyalty to Private Labels/National Brands and Prices Paid: Are Highly Loyal Customers Paying More?
32. Synthesis of 6-Alkynylated Purine-Containing DNA via On-Column Sonogashira Coupling and Investigation of Their Base-Pairing Properties
33. Clinical characteristics and mortality risk among critically ill patients with COVID-19 owing to the B.1.617.2 (Delta) variant in Vietnam: A retrospective observational study
34. Understanding the attendance at cultural venues and events with stochastic preference models
35. Can the negative binomial distribution predict industrial purchases?
36. A Comparison of Brand Loyalty Between On-the-Go and Take-Home Consumption Purchases: An Abstract
37. Price promotion landscape in the US and UK: Depicting retail practice to inform future research agenda
38. Finding creative drivers of advertising effectiveness with modern data analysis
39. How is Uncertainty Perceived and Managed in Design by PSS Providers? - Relation to PSS Types Provided
40. Is digital advertising effective under conditions of low attention?
41. A Comparison of Brand Loyalty Between On-the-Go and Take-Home Consumption Purchases: An Abstract
42. Predicting variation in repertoire size with the NBD model
43. Predicting future purchases with the Poisson log-normal model
44. Has Loyalty to Online Grocery Retailers Declined? An Abstract
45. Has Loyalty to Online Grocery Retailers Declined? An Abstract
46. Bivariate conditioning approximations for multivariate normal probabilities
47. Selective and stable base pairing by alkynylated nucleosides featuring a spatially-separated recognition interface
48. Stochastic Nature of Attending Behavior at Sporting Events: A Structured Abstract
49. Do product variants appeal to different segments of buyers within a category?
50. Mind the attention gap: how does digital advertising impact choice under low attention?
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