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6. Interviews

Author

Weder, Franzisca, Idowu, Samuel O., Series Editor, Schmidpeter, René, Series Editor, Weder, Franzisca, editor, and Rademacher, Lars, editor

Published
2023
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17. Sustainable Consumption in Context: A Cross-Cultural Study of Social Representations.

Author

Weder, Franzisca, Golob, Urša, and Podnar, Klement

Abstract

This study explores how consumers in developed and developing countries perceive sustainable food consumption and how these perceptions are shaped by local contexts. Using the theory of social representations, which frames sustainability as a system of values, ideas, and practices, we conducted a mixed-methods analysis of data from online focus groups in ten countries. The results reveal significant differences between sustainability frontrunners in developed countries and consumers in developing countries. Consumers in developed countries focus on immanent representations, linking sustainability to concrete practices such as recycling, buying organic products, and brand awareness. In contrast, consumers in developing countries adopt more transcendent views, emphasizing moral responsibility, tradition, and collective well-being, and often expecting government regulation to drive change. Barriers such as high cost, lack of knowledge, and skepticism reflect underlying socio-economic inequalities, particularly in developing contexts. The study highlights how global sustainability norms interact with local realities, revealing mismatches that limit the effectiveness of universal approaches. These findings underscore the need for context-sensitive policies and strategies that address local barriers while remaining consistent with global sustainability goals. More broadly, this research underscores the necessity of culturally tailored approaches to promote equitable and inclusive socio-ecological transformations. [ABSTRACT FROM AUTHOR]

Published
2025
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25. Reimagining the sustainable consumer: Why social representations of sustainable consumption matter.

Author

Golob, Urša, Podnar, Klement, and Weder, Franzisca

Subjects
DIETARY patterns, SUSTAINABILITY, SUSTAINABLE consumption, COLLECTIVE representation, FOOD consumption
Abstract

Globally, consumers are increasingly turning to sustainable consumption practices. This article emphasizes the importance of social and cultural context in the study of sustainable consumption, drawing on social representations. It attempts to explain and empirically demonstrate how sustainable consumption is socially represented. The aim of the study was to investigate the construction of representations of sustainable consumption as knowledge and its appropriation in relation to the purchase and consumption of food. Online focus groups were employed in a cross‐sectional study conducted in Slovenia and Austria. The results of the study not only show how the "global" concept of sustainable consumption is appropriated and reflected in practices in a specific national and cultural context, but also highlight the importance of social representations in terms of how their meanings can influence the emergence of new practices. Furthermore, they show how sustainable consumption can occasionally be seen in actions that precede reflection or exist in a more abstract form unrelated to actions. The results offer several implications for practitioners seeking to promote sustainable consumption. [ABSTRACT FROM AUTHOR]

Published
2024
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27. Media Social Responsibility an der Schnittstelle von Media Accountability und Corporate Social Responsibility : Ein theoretisches Konzept und eine empirische Untersuchung der Medienindustrie am Beispiel der D-A-CH Länder

Author

Koinig, Isabell, Voci, Denise, Weder, Franzisca, Karmasin, Matthias, Eberwein, Tobias, Series Editor, Karmasin, Matthias, Series Editor, Krainer, Larissa, Series Editor, Krotz, Friedrich, Series Editor, Litschka, Michael, Series Editor, and Rath, Matthias, Series Editor

Published
2019
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43. Career, Covid-19, and Care: (Gendered) Impacts of the Pandemic on the Work of Communication Scholars

Author

Austrian Society for Communication Studies (Österreichische Gesellschaft für Kommunikationswissenschaft, ÖGK), German Communication Association (Deutsche Gesellschaft für Publizistik- und Kommunikationswissenschaft, DGPuK), Müller, Kathrin Friederike, Peil, Corinna, Weder, Franzisca, Austrian Society for Communication Studies (Österreichische Gesellschaft für Kommunikationswissenschaft, ÖGK), German Communication Association (Deutsche Gesellschaft für Publizistik- und Kommunikationswissenschaft, DGPuK), Müller, Kathrin Friederike, Peil, Corinna, and Weder, Franzisca

Abstract

The study at hand analyzes the impact of the Covid-19 pandemic and related restrictions on scholars in the area of media and communication studies. It aims to highlight inequalities in the negative effects of the pandemic on academic output by examining the working conditions of scholars, taking into account gender, parenthood, and the partnership-based division of professional and care work. The quantitative survey was directed at communication scholars in Germany, Austria, and Switzerland. The findings show that there are no significant gender differences in terms of changes in academic output during the first 15 months of the pandemic; instead, disadvantages were observed in terms of parenting, regardless of the gender of the parents. Gender-specific effects could be detected concerning family situations and partnerships. Here, male participants are more often found in relationships in which the partner only works half-time, than women who mostly live with a partner who works full-time. The data suggest that gender differences related to changes in the time allotted for professional and care work and academic output are leveled out by the characteristics of the academic career model in which German-speaking scholars work. Nevertheless, gendered structures in academia and partnerships shape how the impact of the pandemic on professional work is experienced.

Published
2023

44. Public Debates about the Social Responsibility of Media Companies: A Longitudinal Analysis of Swiss Media Companies from 2010 to 2019

Author

Weder, Franzisca, Rademacher, Lars, Schmidpeter, René, Weder, F ( Franzisca ), Rademacher, L ( Lars ), Schmidpeter, R ( René ), Marschlich, Sarah; https://orcid.org/0000-0003-4251-9700, Vogler, Daniel; https://orcid.org/0000-0002-0211-7574, Weder, Franzisca, Rademacher, Lars, Schmidpeter, René, Weder, F ( Franzisca ), Rademacher, L ( Lars ), Schmidpeter, R ( René ), Marschlich, Sarah; https://orcid.org/0000-0003-4251-9700, and Vogler, Daniel; https://orcid.org/0000-0002-0211-7574

Abstract

With increasing competition among media organizations and growing moral expectations toward companies, the pressure on media organizations to assume social responsibility has significantly grown in recent years. This chapter adopts a media studies perspective, considering media social responsibility (MSR) in the public sphere as displayed by mass media. Media portrayals of responsible behavior in terms of MSR can positively influence the media organization’s social reputation, that is, its adherence to norms and values. The public negotiation of a company’s social responsibility in the media provides a distinctive feature in the case of media organizations because they are both reporters and subjects. The purpose of this chapter is to determine whether and if so, how news coverage about MSR has changed over time, how news coverage about MSR contributes to the media reputation of media organizations, and how these aspects differ between public and private media organizations and owned and non-owned media outlets. Therefore, we conducted a quantitative content analysis of news articles (n = 4556) in 10 Swiss media outlets covering the social aspects of Swiss media organizations from 2010 to 2019. Overall, our results show that MSR coverage has increased over the period, primarily driven by coverage of public media organizations’ MSR. However, the tone of the articles was mainly negative, implying that MSR may pose a risk to the social reputation of media organizations. By providing valuable and comprehensive insights into the role of the media in negotiating MSR, our study significantly contributes to the emerging field of MSR research.

Published
2023

47. Public Service Media and Sustainability? A Critical Debate of the Value of Public Service Mediain the SDG18 (Communication for All)

Author

Murschetz, Paul Clemens, Weder, Franzisca, Frantz, Eduard, Meynhardt, Timo, Servaes, Jan, and Yusha'u, Mohammad Jameel

Subjects
other research area
Abstract

Purpose The purpose of this study is to explore the role of Public Service Media (PSM) in supporting the Sustainable Development Goals 18 (Communication for All), from facilitating dialogue within community to acting as a critical watchdog over business and government. We look to issues of public value theory and performance measurement with a view to strengthening PSM’s role towards remaining strong arbiters of SDG18. Argumentation It views the lineages of the current public value debate for PSM as a useful exercise for answering questions surrounding the fundamental change in the news media industry and independent journalism, the challenges that PSM and are currently facing under the impact of sustainability, and the grounding public value theory and performance management thinking offers for PSM research and practice in understanding the breadth and complexity of these challenges. We argue that PSM benefit from improving the efficacy of their public value remit by exploring the Public Value Scorecard (PVSC) model which measures public value from an audience perspective. If PSM output and services are to improve the public value for audiences, it needs to consider criteria such as improving the well-being of individuals and communities across a wide range of dimensions. Findings We find that critical debates into public value theory and performance management practice can help improve our understanding of the challenges of PSM trying to add value to programming output and service quality as perceived by audiences. In our view, the PVSC is an effective framework to generate valuable insights to needs of increased audience engagement of public value creation for PSM. Measuring public value outcome on multiple dimensions comes as a defining moment of PSM wishing to improve outcomes for media audiences and stakeholders towards meeting SDG18 objectives, given the need that PSM become measurably more efficient and accountable. Originality / value This study critically examines the public value concept and empirically proves both economic value and societal welfare of PSM offerings. It adds value to discussions about the fitness of PSM and their role as guarantors of public value for society in meeting the SDG18 goals.

Published
2023

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