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Aiming at the problems that the evaluation results of the existing cigarette sensory quality evaluation methods were not obvious and the change trend was not clear, a new comparative evaluation method of tobacco sensory quality was established. The specific process was as follows: using the expert consultation method and combining with the actual evaluation experience, according to the degree of consumer concern, each sensory quality evaluating indicator of elegance, satisfaction, comfort and ease was given weight. The evaluation results of each smoking evaluation person were calculated by mathematical statistics method, and the sub items and overall scores of each sensory quality evaluating indicator were obtained. According to the scores, the difference degree and change direction of sensory quality were determined. The feasibility verification results showed that the method could distinguish the sensory quality from the score when the change of sensory quality was small. It could not only reflect the difference degree of the overall sensory quality, but also reflect the change trend of the overall and individual sensory quality evaluation indicators, and the differentiation of sensory quality differences was obvious. This method could be applied to the development and quality control of cigarette products. [ABSTRACT FROM AUTHOR]