Web-based social interactions are the kind of media that depend on discussion and communication between individuals or groups online. These online interactions not only enable individuals to meet and speak with unfamiliar people, but they let them know what is going on around the world. From one viewpoint, online networking has assumed a vital role in strengthening of democratic norms and creating awareness on almost every issue. On the other hand, it has been used to instigate conflict and division, by spreading misinformation and heighten tensions in fragmented societies like Pakistan, which could have far-reaching impact on national security. Hence, social media not only encourage rights' consciousness, democratic practices, communication revolution, educational excellence and political activism, but is also tainted by cyber terrorism, harassment, electronic forgery, pharming, and click-jacking. To harness this watch-dog of society for maximum benefits necessitates regulation, monitoring and early intervention, at the same time, building a better case for self-regulation. Government, media organisations and civil society together with the help of proper regulatory laws can utilize this information revolution in providing equal platforms to voices traditionally excluded from the national discourse and catering for diversity and plurality to make Pakistan a strong, progressive and democratic state. [ABSTRACT FROM AUTHOR]