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While marketing on social media fan pages has received widespread research attention, few studies have investigated the impact of adding a showroom to a social media fan page. Showrooms on social media fan pages are unique in that they can amplify the conflicts between businesses' commercial purposes (selling) and customers' expectations (socializing) on social media, making it unclear how they might influence customer behavior. In this study, we open this black box by using data from a leading fashion retailer. We found that adding a showroom to a fan page has both positive implications, in that it leads to more user engagement and purchases, and negative implications, in that it leads users to "unfollow" the retailer's social media fan page. We further found that such impact is moderated by customer willingness to disclose private information. Specifically, the positive (negative) implication is significantly greater (smaller) for customers who are willing to disclose their private information to the retailer on social media. Mechanism-level analyses suggest that adding a showroom to a fan page can increase customer purchases both directly and indirectly by facilitating their engagement with the fan page and that customer willingness to disclose private information negatively moderates the mediation effect of user engagement on purchase behavior. In addition, results from an online experiment indicate that such showrooms can increase unfollowing by undermining users' social perception of the fan page and raising users' privacy concerns. Our findings suggest that even when firms see a significant increase in user purchase and activities after adding a showroom on their fan pages, they should carefully consider the potential risk of driving away customers and strategically target users who are less privacy sensitive. [ABSTRACT FROM AUTHOR]

Mental simulation is an important tool for managers who want consumers to imagine what life would be like if they engaged in positive consumption behaviors. However, research has found mixed effects of mental simulation on behavior. To understand this inconsistency, the authors conduct a meta-analysis to quantify the effect of different mental simulation prompts. This multivariate three-level meta-analysis of 237 effect sizes spanning four decades (1980–2020) and representing 40,705 respondents yields a positive but small effect of mental simulation on behavioral responses. Managers and researchers can amplify this effect by using dynamic visual inductions (e.g., augmented reality), inductions involving both visuals and verbal instructions, and repeated inductions spaced over time (e.g., weekly, akin to real-world marketing campaigns). Inducing simulations repeatedly but massed (e.g., using the same message at the same time across different platforms or retargeting ads) actually reduces subsequent behavioral performance. The authors explain the implications of these findings for theory and practice and identify novel avenues for research. [ABSTRACT FROM AUTHOR]

While the significance of self-esteem in various consumer behaviors has been well recognized, there is still a noticeable research gap in understanding its specific determinants, especially in the context of the purchase process. The purpose of our study is to fill this gap by elucidating the factors shaping consumers' self-esteem throughout the purchase journey utilizing our model of purchase self-esteem antecedents. Based on social exchange theory and affect theory of social exchange our model proposes that consumer brand engagement (CBE) and feelings of authentic pride play an important role in predicting self-esteem. We tested this model with longitudinal data collected at two measurement times: 1 week before a purchase (n = 111) and around 1 week after a purchase (n = 99). The longitudinal structural equation modeling results revealed that CBE elicited feelings of authentic pride, and feelings of authentic pride led to higher self-esteem. Both relationships were statistically significant within and between measurement times. The results confirmed that authentic pride mediated the relationship between CBE and self-esteem. These findings provide strong support for our model of purchase self-esteem antecedents. [ABSTRACT FROM AUTHOR]

In the current digital era, there is a shift in marketing where everything is online, this requires business people to create marketing strategies in accordance with current trends such as marketing using influencers. This study aims to determine the effect of Influencer Product Congruence and Influencer Consumer Congruence on Intention to Purchase mediated through Attitude on Influencer Tasya Farasya. To determine the effect of Influencer Product Congruence and Influencer Consumer Congruence on Intention to Recommend mediated through Attitude on Influencer Tasya Farasya. This research is a type of quantitative research. The sample in this study was 260 respondents. The primary research data collection technique was carried out by distributing questionnaires using Google Form which were analyzed using the Structural Equation Model (SEM) approach. The results of the study indicate that there is a positive influence of Influencer Product Congruence and Influencer Consumer Congruence on Attitude, there is a positive influence of Attitude on Intention To Purchase and Intention To Recommend, there is a positive influence of Intention To Purchase on Purchase Decision and Repurchase Intention, there is an influence of Influencer Consumer Congruence and Influencer Consumer Congruence mediated by Attitude on Intention to Purchase, there is a positive influence of Influencer Product Congruence and Influencer Consumer Congruence mediated by Attitude on Intention To Recommend. [ABSTRACT FROM AUTHOR]

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Food has long been considered very important in tourism activities and it has a positive effect on tourist satisfaction. Then local cuisine has become an important attraction for tourist destinations and one of the focuses of destination marketing. This study is based on the theory of perceived value, perceived risk theory, and the theory of planned behavior, aiming to understand tourists’ intentions to purchase local cuisine and its influencing factors, choosing Wuhan, China as the study case, and conducting an empirical survey on tourists visiting Wuhan in 2023. Data analysis was conducted using confirmatory factor analysis and structural equation modeling to test the research hypotheses. The results show that the value of quality, price, emotion, cognition, culture and health can improve tourists’ satisfaction and enhance tourists’ purchase intention of Wuhan cuisine. However, social value and perceived risk have no significant effect on satisfaction and purchase intention, tourists’ satisfaction with Wuhan cuisine positively affects tourists’ attitude, and tourists’ satisfaction. Attitude, subjective norms and perceived behavioral control are also key factors to predict tourists’ purchase intention of Wuhan cuisine. The purchase intention model meets the fitting criteria: X²/Df = 1.533, RMSEA = 0.025, CFI = 0.977, IFI = 0.977. The results of this study provide a reference for the competent government departments and related enterprises to promote the development of food tourism in Wuhan.

This paper constructs a risk reduction model based on signalling theory to investigate how the platform- and user-oriented signals affect perceived risks, which in turn affect users' actual engagement and purchase behaviours in social commerce. The moderating effects of perceived effectiveness of social commerce institutional mechanisms (PESIM) on the relationships between signals and perceived risks are also considered. Longitudinal data from 226 users of Xiaohongshu were collected to test the proposed hypotheses. We identify signals oriented from platforms and users significantly influence users' perceptions of commerce and participation risks. We also demonstrate that commerce and participation risks influence users' actual engagement and purchase behaviours, respectively. Furthermore, we also verify that PESIM negatively moderates the relationship between signals and perceived risk. [ABSTRACT FROM AUTHOR]

This study was conducted to reveal the impact or effect of Green Marketing and Brand Image in Purchase Decission. The object of this study is online e-commecre platform from one the major supermarket in Indonesia. This supermarket starting to implement the green marketing strategy although they do not claim that they do green marketing, but what they do is closing to green marketing strategy. This major supermarket has a good brand image for offline store but not online. The method used in this research is quantitative method with 300 sample and using regresion analysis to uncover the effect of Green Marketing and Brand Image in Purchase Decision impact to Purchase Decission. The result of this study indicates that both green marketing and brand image has positive impact on puchase decission. The impact is partial also simulataneously. This result giving an insight for that major supermarket to reconsider their strategy especialy on Green Marketing and Brand Image in online platform. [ABSTRACT FROM AUTHOR]

Considering how fiercely competitive the coffee and cafe industries are, it is critical for businesses to use effective strategies to increase consumer intent to purchase. One of the largest coffee brands in Indonesia is Excelso Coffee. The purpose of this study is to determine how consumer intentions to buy Excelso Coffee in Malang City are influenced by brand awareness, brand image, and brand trust. This research employs a quantitative approach using a questionnaire disseminated via Google Forms. The 100 respondents in the sample are analyzed using the SPSS program. Conventional assumption tests such the linearity, homoscedasticity, nonmulticollinearity, and normality tests were employed in this investigation. The outcomes of the traditional assumption tests show that the variables of brand awareness, brand image, and brand trust all have a positive simultaneous influence on Excelso Coffee's desire to purchase. [ABSTRACT FROM AUTHOR]

Numerous managerial and corporate finance perspectives suggest mutual tax advantages when depreciation is transferred from an asset's user to a lessor, creating a perceived loss of tax revenue for the government. This study delves deeper into the lease versus buy decision and its ramifications on government tax revenue. It goes beyond tax rate discrepancies, exploring how factors like lessor‐lessee borrowing rate differences, asset lifespan, depreciation, and lease payment schedules impact tax revenues, both analytically and numerically. The paper establishes a strong theoretical foundation, emphasizing positive‐sum games involving lessees, lessors, and governments in individual deals. Government benefits from leasing vary across asset classes, market structures, depreciation timelines, credit quality, tax credits, and business cycles. The proposal is that the aggregate impact at the federal level could be positive, negative, or neutral across all leasing deals. These insights surpass conventional knowledge, offering valuable perspectives for finance and accounting educators, students, practitioners, and policymakers. [ABSTRACT FROM AUTHOR]

Copyright of International Journal on Humanities & Social Sciences is the property of International Journal on Humanities & Social Sciences and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Food production and consumption significantly contribute to climate change. The public sector, which procures large quantities of food, has a crucial role in steering toward more sustainable food systems. More empirical studies involving practitioners are called for to understand the complexity of sustainable public food procurement. This study examines how actors interpret and implement sustainability in food procurement, as well as their influence on this process. A comprehensive analysis of multi-actor collaboration and stakeholder engagement involving interviews with key actors such as procurement officers, wholesalers, chefs, and food producers is presented. Findings highlight a consensus on the need for sustainability measures, such as purchasing local and organic products. The results showcase the potential transformation of power dynamics within the supply chain in response to modifications in procurement standards toward local produce and the overuse of productspecific criteria. However, assuming that local is invariably sustainable carries the risk of falling into the "local trap" when the consequence of procuring local varies and requires further investigation. The influence of system-level factors, including market dynamics and regulatory frameworks, plays a significant role in implementing sustainable procurement, as well as alignment and coordination in the supply chain. [ABSTRACT FROM AUTHOR]

In company operations, of course, records in the form of stock data and transaction data are needed to make reports. Likewise, KOMBAS has still used manual recording so there are still many shortcomings that cause cooperative operations to be not optimal. The method used is a waterfall methodology consisting of needs analysis, system design, and testing. The type of research used is qualitative research by conducting an interview process with a resource person, namely the chairman of the Bekasi Batik Cooperative (KOMBAS). The results of the project are an analysis of business flows, system flows, and business models, and then the final result is a website-based application design that has various features according to the company's needs. The features available in the application include goods data, supplier data, customer data, employee data, and transaction data (sales, purchases, and returns). These features, in addition to being able to enter data, also have access to update and delete. This project concludes that the design of a website-based inventory application will certainly provide efficiency and productivity for cooperatives that provide automation processes, smoother workflows, and faster access to information so that it can save time, costs, and resources, and improve service quality. [ABSTRACT FROM AUTHOR]

During collaboration strategies, companies combine two or more products with different characteristics. This strategy is interesting to research because it is an out-of-the-box strategy. In general, brand partnerships usually occur between companies with similar values, missions, and consumer target markets. This study aims to examine the effect of co-branding and promotions on customer-based brand equity and repurchase intentions with customer-based brand equity as a mediator. This paper used a quantitative approach. Data collection was carried out through online surveys distributed among 115 buyers of a collaborative product of Upmost Beauté cosmetic item and Tolak Angin herbal medicinal item in the city of Semarang, Central Java Province, Indonesia. Data analysis used regression tests and Sobel tests with SPSS 24.0 software. The research results found empirical evidence that co-branding and promotions increase customer-based brand equity, and customer-based brand equity increases repurchase intentions. These results also reveal the mediating role of customer-based brand equity in contributing to increased repurchase intentions. Co-branding and promotional strategies increase repurchase intentions through customer-based brand equity. Companies should focus on co-branding strategies, promotions, and customer-based brand equity to attract more consumers to repurchase Upmost Beauté and Tolak Angin collaboration product.

AbstractWith the rising rate of youth unemployment worldwide, the situation has become unbearable, with the majority of them engaging in various social vices to sustain themselves. The governments of various nations, including Ghana and Sierra Leone, have devised a variety of policies to encourage the development of local industrial capacities, as local industrialization significantly enhances the availability of employment opportunities. These local industries are only sustained if their products are consumed, and those to lead the way should be the inhabitants through the consumption of those products. This research, therefore, sought to assess the ethnocentric tendencies of tertiary students in Ghana and Sierra Leone who are expected to be looking for jobs upon completing their programmes of study on their consumption patterns and then provided some recommendations to increase the appetite for local products. Respondents were randomly sampled and mixed-ended questionnaires were admitted. The results showed that tertiary students are aware of the unemployment situation among tertiary graduates among genders in both countries. They are also aware of the positive contribution of consumption of local products towards the creation of jobs in their localities. However, there were significant differences in gender and factors such as quality and price that could compel them to consume local products. It is therefore recommended that the government develop strategies to reduce the cost of doing business if they want to whet the appetite for the purchase and consumption of locally manufactured products without necessarily thinking that ethnocentrism will propel it. Managers of local industries should also develop and implement strategies to reduce prices and improve the quality of their operations.

: If we have to define the concept of "consumer behavior", we can generally define it as the relationship between the consumer and the companies that offer certain goods or services. Sales of goods and services in the market depend on consumer behavior and willingness to buy. The imposition of goods on the market depends on the willingness of customers to purchase and own them. Consumer behavior is determined by a number of factors: social, personal, cultural and psychological. User behavior depends on the type of purchase - accidental or planned. Depending on the reaction in the behavior during the purchase, we distinguish several types of behavior: complex (when buying a durable good, e.g. a car); uncertain (fluctuation from the time of use of a given product - e.g. onetime use); formed (the goods are offered by the seller); habitual (buying the same products every time). Consumer behavior is formed over a long period of time and passes through the following stages: desire, search, evaluation, purchase, satisfaction. In the article, we will try to track the consumer's behavior during a purchase decision and defend the thesis that the emotional state and attitude are decisive for rational behavior. The methods of analysis and evaluation will be a review of literature sources and author theses and statistical data. [ABSTRACT FROM AUTHOR]

It is important to examine the purchasing behavior of consumers in order to change their current habits and ensure their transition to electrification. This study aims to provide outputs to stakeholders by evaluating 74 articles based on consumers' electric vehicle purchasing behavior in the Scopus database between 2014 and 2023. In the study, first a quantitative analysis was carried out through Bibliometrix and VOSviewer programs, and then a qualitative analysis was carried out within the framework of PRISMA Meta-Analysis. As a result of the research; It has been observed that the studies increased after 2020, the most cited author was Hair and the scientific source was the Journal of Energy Policy, the expression electric vehicles was determined as the most frequent keyword, the most studies at the country level were conducted in China, and researchers benefited greatly from the Theory of Planned Behavior. [ABSTRACT FROM AUTHOR]

An approach to the management of customer flows is considered, which takes into account the uniformity of the daily intensity as an efficiency criterion. An intensity model is proposed to assess the degree of uniformity. A new formulation of the task of managing the flow of buyers has been introduced, the main feature of which is the criterion of management efficiency, based not on the economic effect, but on the uniformity of the flow. At the same time, the time of making a purchase is, as a rule, a random value. Then the ratio of the instantaneous intensity of the flow and its power per day is the probability of visiting the store at a certain point in time. The relative intensity thus specified can be examined using the density function of the purchase time distribution. To assess uniformity, it is suggested to switch to the daily flow intensity model. The built map of the cluster structure of flows allows you to visually analyze the effectiveness of managing the intensity of customer flows, in particular, during peak pricing activities. The economic effect is justified by the economic benefit, which is achieved not only due to the equalization of the intensity of the purchase flow during the day, but also due to the increase in the volume of sales, which compensates for the reduction of the mark-up in periods of low purchase activity. Therefore, along with the relative intensity, changes in the power of the flow and its qualitative composition according to the average purchase volume were also studied. The purpose of the study is to assess the effectiveness of peak pricing measures in terms of smoothing daily fluctuations in the intensity of the flow of buyers in retail chains. To achieve the goal, a new formulation of the task of managing the flow of buyers was introduced, the main feature of which is the criterion of management efficiency, based not on the economic effect, but on the uniformity of the flow. To assess such uniformity, it is suggested to switch to the daily flow intensity model. It is important to take into account the relationship between the characteristics of the structural components of the flow on one of the components leading to a change in the intensity of the other. In general, the proposed formulation of the task of flow management and the model of its intensity are also applicable in the activities of companies of other types of economic activity that face the problem of peak demand, for example, in the electric power sector. This opens up opportunities to identify new patterns in consumer behavior. [ABSTRACT FROM AUTHOR]

This study investigated how consumer behaviour is influenced by music's emotional valence (sad vs. happy) in advertisements. Female participants (N = 134) watched the same four advertisements with either happy or sad background music. The advertisements were split into two advertising breaks which were embedded in a television programme. Participants were tested on their recognition and recall of the advertised material, as well as their intentions to buy the advertised products. As predicted, the results revealed that brand recognition was higher with sad background music in the advertisements, while buying intention was higher when the advertisements were paired with happy background music. Although overall advertisement free recall was found to be better for sad than happy music, musical valence was not found to affect product recall. The findings are discussed in terms of the power of emotions and the possible effects of brand attitudes and music congruity. Limitations and suggestions for future research are presented.

Restaurant clientele have a task of making critical decisions concerning their choices of food and drinks. The decision-making process involves, firstly, the selection of the restaurant in which to have a meal and, secondly, the selection of food items from the menu to constitute their meals. Thus, it requires cognitive and physical effort for restaurant clientele to make decisions concerning their restaurant choices and ultimately a final purchase decision. This study applied the Engel–Kollat–Blackwell-consumer purchase decision model to investigate restaurant clientele’s purchase decision-making process among commercial eateries in Kakamega County in Kenya. For the purpose of this study, a five-stage customised EKB model was applied. The study employed a descriptive research survey design, while Fisher’s formula was utilised, giving a sample size of 384 respondents. The study results show a high positive correlation (R = 0.892) between the study variables. The study results indicate that 79.6% of the total variation in consumer ratings was because of the restaurant customer purchase decision-making process, in addition to the overall regression model predicting the outcome variable (p < 0.05). In relation to the contribution of studied predictor variables, a manual search gave the greatest contribution (B = 0.545, p < 0.001, t = 9.105), while sense of belonging/ class of the eatery gave the least contribution (B = −0.584, p < 0.001, t = −12.505). To yield positive results, eatery managers will be required to adjust these predictor variables depending on the contribution of each on the outcome variables, given the predictor variables to be tested account for the most variance in the outcome variable.

Purpose: This article aims to analyze whether the relationship between the origin of the product and the perception of risk of counterfeiting affects the purchase intention in B2B relationships. Design/methodology/approach: Through an experiment, eight scenarios were developed that describe a purchase situation with risk of acquiring a counterfeit product. Analysis of variance (ANOVA) and logistic regression were subsequently applied for statistical tests. Results: The results suggest that purchase intention is affected by the origin of the product. Likewise, managers perceive the risk of counterfeiting in B2B relationships. Practical implications: There is a tendency for managers to analyze a purchasing process by looking at different variables in the process. When relating the origin of the product with the perception of counterfeiting risk, purchasing managers have a strong tendency not to carry out the transaction. Originality/value: Counterfeit products have definitely entered the list of risks and must be fought, as they threaten the integrity of supply chains. This study highlights the importance of discussing counterfeit products and the possibility of them entering supply chains through the firms’ purchasing process. [ABSTRACT FROM AUTHOR]

Copyright of Alcance is the property of Universidade do Vale do Itajai and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

This article examines the relationship between mobile marketing and consumer purchase decisions among students in tertiary institutions in Akwa Ibom State, Nigeria. The study found that mobile marketing variables, such as Short Message Service, Mobile Website, and Social Media Marketing, have a positive and significant impact on consumer purchase decisions. The findings suggest that companies should make their products accessible through mobile devices to engage with customers and inform them about new product features. Mobile marketing is seen as a valuable addition to traditional marketing, allowing businesses to reach a wider audience and establish a constant relationship with customers. The article also discusses factors that influence consumer purchase decisions and the impact of mobile marketing on the purchase stage. It concludes by highlighting the need for further research in this area. [Extracted from the article]

To achieve the goals of reaching peak carbon emissions and carbon neutrality, we need to control carbon emissions on the one hand and increase carbon offsets on the other. At present, in criminal cases concerning forestry resource damages, some people's courts in China have actively given full play to judicial initiative and innovated to apply the carbon offset purchase as a new ' alternative way of restoration' in adjudications. Meanwhile, in conjunction with relevant departments to formulate guidelines for the carbon offset purchase, the Supreme People's Court has also responded to this judicial innovation by issuing judicial interpretations. The release of these normative documents provides a basic legal basis for those responsible for the destruction of the ecological environment to repair the damage by purchasing carbon offsets. However, according to the existing adjudication documents and public materials, in the process of applying this new ' alternative way of restoration,' local courts have some institutional issues, such as vague functional orientation, unclear scope of application, unclear application sequence, confusion of carbon offset projects, and a lack of norms for carbon sink loss assessment. In view of this, the practice of the carbon offset purchase should be reviewed from four aspects: the basic concept of the forestry carbon sink, the principle of ecological environment damage relief, the extra standard of the forestry carbon offset project, and the concept of moderate judicial activism. Thus, local courts must make clear that the carbon offset purchase can conditionally compensate for the loss of ecological environment service function during the period; make clear that the carbon offset project as the object of the carbon offset purchase must belong to the forestry carbon offset project and have additional project offset and, at the same time, trad-ability; and make clear that the carbon offset purchase must be in line with moderate judicial activism in the setting of the rules and systems. In view of this, in order to standardize the judicial application of the carbon offset purchase, the following rules and systems need to be improved: first, the scope of application of the carbon offset purchase should be clearly defined; second, the application order of the carbon offset purchase should be clarified; third, the corresponding identification and evaluation mechanism should be improved, and appropriate social participation should be introduced; and fourth, it is necessary to standardize the objects and methods of the carbon offset purchase in order to strengthen their connections with the carbon sink trading market. [ABSTRACT FROM AUTHOR]

Restaurant clientele have a task of making critical decisions concerning their choices of food and drinks. The decision-making process involves, firstly, the selection of the restaurant in which to have a meal and, secondly, the selection of food items from the menu to constitute their meals. Thus, it requires cognitive and physical effort for restaurant clientele to make decisions concerning their restaurant choices and ultimately a final purchase decision. This study applied the Engel–Kollat–Blackwell-consumer purchase decision model to investigate restaurant clientele's purchase decision-making process among commercial eateries in Kakamega County in Kenya. For the purpose of this study, a five-stage customised EKB model was applied. The study employed a descriptive research survey design, while Fisher's formula was utilised, giving a sample size of 384 respondents. The study results show a high positive correlation (R = 0.892) between the study variables. The study results indicate that 79.6% of the total variation in consumer ratings was because of the restaurant customer purchase decision-making process, in addition to the overall regression model predicting the outcome variable (p < 0.05). In relation to the contribution of studied predictor variables, a manual search gave the greatest contribution (B = 0.545, p < 0.001, t = 9.105), while sense of belonging/ class of the eatery gave the least contribution (B = −0.584, p < 0.001, t = −12.505). To yield positive results, eatery managers will be required to adjust these predictor variables depending on the contribution of each on the outcome variables, given the predictor variables to be tested account for the most variance in the outcome variable. [ABSTRACT FROM AUTHOR]

Food production and consumption significantly contribute to climate change. The public sector, which procures large quantities of food, has a crucial role in steering toward more sustainable food systems. More empirical studies involving practitioners are called for to understand the complexity of sustainable public food procurement. This study examines how actors interpret and implement sustainability in food procurement, as well as their influence on this process. A comprehensive analysis of multi-actor collaboration and stakeholder engagement involving interviews with key actors such as procurement officers, wholesalers, chefs, and food producers is presented. Findings highlight a consensus on the need for sustainability measures, such as purchasing local and organic products. The results showcase the potential transformation of power dynamics within the supply chain in response to modifications in procurement standards toward local produce and the overuse of product-specific criteria. However, assuming that local is invariably sustainable carries the risk of falling into the “local trap” when the consequence of procuring local varies and requires further investigation. The influence of system-level factors, including market dynamics and regulatory frameworks, plays a significant role in implementing sustainable procurement, as well as alignment and coordination in the supply chain.

Counterfeiting is a worldwide spread phenomenon with serious economic, social and political impacts on the society. This study examines the profile of consumers who admit to purchasing counterfeit products in Portugal. Specifically, it investigates whether demographic profile is able to impact the decision factors that drive consumers to purchase counterfeit products. The investigation reveals that a high proportion of consumers have been involved in some way in the purchase of counterfeit products, although consumers distinguish between counterfeit products that can be dangerous for its well-being (medicine) and vanity (clothes and shoes, perfume), and relatively risk-free (auto-parts, machinery) products. The study developed shows that the factors that influence the buying process of counterfeiting products in Portugal can be grouped into intangible (status, brand, design, exclusivity, fashion) and rational (price, perceived quality and personal satisfaction) factors. Finally, the findings suggest that only in one factor (price) and for age and education, the demographic characteristics seems to be important in the moment of buying counterfeit products.

Jenang ayas is ethnic food from Gresik, East Java, Indonesia. Recently, jenang ayas are still packaged using improvised packaging, and the information conveyed regarding the product is still lacking. Even though the label information on the packaging can attract consumers' attention in making purchases, packaging will not only serve to protect the product but also as a means of promotion to increase the selling value of the product and influence the customer purchase decision. Therefore, this study aimed to examine the influence of the jenang ayas label and packaging that affect the customer purchase decision. A quantitative method with a descriptive approach was adopted following 179 responses to the online questionnaire. The finding revealed that the independent variables (label and packaging of jenang ayas) positively affected the dependent variable (customer purchase decision) both partially and simultaneously. The influence of food labels was greater than the packaging, with a value of 0.200 compared to 0.119. Label information, especially the expiration date, becomes an important factor in the jenang ayas product based on consumer choice. This study result provides useful insight into strategies for producing jenang ayas as Gresik food souvenir products in the Asian business.

Analyzing overpricing in public bidding items is essential for government agencies to detect signs of fraud in acquiring public goods and services. In this context, this paper presents two main contributions: a methodology for processing and standardizing bid item descriptions and a statistical approach for overpricing detection using the interquartile range. We evaluated a comparative analysis of three distinct grouping strategies, each emphasizing different facets of the item description standardization process. Furthermore, to gauge the efficacy of both proposed approaches, we leveraged a ground-truth dataset for a thorough evaluation containing quantitative and qualitative analyses. Overall, our findings suggest that the evaluated strategies are promising for identifying potential irregularities within public bidding processes.

Copyright of Environmental & Social Management Journal / Revista de Gestão Social e Ambiental is the property of Environmental & Social Management Journal and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Copyright of Knowledge: International Journal is the property of Institute for Knowledge Management and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

The paper measures the gender premium (or penalty) in productivity and innovation of firms in 32 emerging economies. We estimate whether the gender status of firms' ownership in FDI recipient countries matters for the size of knowledge spillovers from linkages between local firms and Multinational Enterprises (MNEs). Furthermore, we explore whether the gender ownership structure of MNEs is also vital for spillovers between MNEs and local firms. Our results show that female-owned firms (both local and MNEs) are on average less productive and innovative. Although domestic firms benefit from supplying inputs to MNEs in terms of Total Factor Productivity (TFP) and innovation, a gender handicap cancels out these gains potentially. Female gendered MNEs also impose a similar penalty on knowledge spillovers. As a policy implication, the paper highlights the importance of mitigating gender discrimination for improving productivity and absorptive capacity of local firms in the emerging world. [ABSTRACT FROM AUTHOR]

The study carried out in 2021-2022 investigates fresh and dried fish consumption patterns and factors influencing fish purchase among Koragas and Soligas; two major tribes of Karnataka, India. 400 fish-consuming tribal households were surveyed and per capita fish consumption was estimated at 1.04 and 2.02 kg/person/month for Koragas and Soligas respectively. Mackerel and Sardine were the two most important species preferred by the Koragas while Tilapia and Catla were the preference among Soligas. Among the 15 factors studied; the ones that were ranked with the highest contribution towards the fish purchase of Koragas were the 'price of fish' (7.68) and the 'availability of favourite fish' (7.36). Soligas ranked the 'availability of favourite fish' (10.42) as the most contributing factor followed by 'convenience perception' (6.69). Increasing awareness about the health benefits of fish consumption and building the capacity of tribes to prepare culturally compatible fish-based products can aid in improving fish consumption. The results of the study will be of utility to health department officials and policymakers in planning strategies to increase fish consumption and alleviate malnutrition among these tribes. [ABSTRACT FROM AUTHOR]

Purpose: Online customers' purchase experience has become significant because of the emergence of the Internet as the primary network for the supply of products and services. The study aimed to introduce critical and influential factors in the progress of online sales of sports products through qualitative and quantitative processes. Methodology: The participants in the qualitative section include 17 managers of sports production companies and sport management experts and sport product consumers. The questionnaire was made through open questionnaires and interviews and weighting of Delphi. And 564 online customers participated in the quantitative section and were analyzed by confirmatory factor analysis. Findings: The findings showed that the components of online retail development include digital strategy, predicting the subsequent purchase of customers, creating value through the marketing mix, providing a dynamic information matrix of goods and equipment, tracking customer-level data, Financial, and information security, website content quality, product and service information evaluation, service tools, and customer value dynamics. As a result, for the development of online retail sales, it is necessary to plan separately for these variables to provide the grounds for the formation of development. Respecting the law of the "chain of businesses" creates an environment rich in interaction and economic synergy, benefiting all aspects of a healthy and dynamic economic puzzle. The dimensions of the development of online retail sales includes digital strategy, predicting the subsequent purchase of customers, creating values through marketing mixes, and evaluating product and service information, service tools, and customer value dynamics. Originality: The study's creativity is to use quantitative and qualitative methods to show the online retail development dimensions of sports goods and equipment. [ABSTRACT FROM AUTHOR]

Social media has been integrated into traditional e-commerce, creating an innovative technology-based approach to changing business practice and service, yet few researchers have attempted to provide an understanding of how this approach is changing consumer decision-making and purchase behaviours. Combining the expectation-confirmation theory and the expectation-confirmation model and information systems continuance, we propose a model for social commerce, illustrating how social media is utilised in online shopping as a three-fold process (pre-purchase, purchase, and post-purchase stages) from a consumer perspective. The model consists of three phases: social commerce motivation, social commerce adoption, and e-commerce effectiveness. Using two rounds of surveys, we find that (1) autonomous motivation and controlled motivation have positive effects on social commerce information seeking and sharing, and (2) social commerce information seeking formulates consumers' pre-purchase decisions, thus affecting their actual purchase outcomes, repurchase intentions, and social commerce information-sharing intentions in the post-purchase stage. In addition, our study indicates that consumers may play dual roles in social commerce: as information seekers in the pre-purchase stage and as information providers in the post-purchase stage. Our findings have important implications for literature and practice. [ABSTRACT FROM AUTHOR]

Background and Aims: Korea's golf population surpassed 5 million (5.15 million) as of 2020 according to data analyzed by Shinhan Financial Investment in 2021. Due to the continuous increase in the golf population, it is necessary to study the use of specific sunscreens. Men and women are using sunscreen selective attributes based on the actual use and perception of sunscreens for life. A questionnaire survey was conducted for an analysis of the effect of product satisfaction. Methods: Statistical processing of materials collected by the data analysis method is analyzed using the Statistical Package for Social Science WIN 25.0 statistical package program through the process of data coding and data cleaning. Results: This exercise was done under 3–4 h of strong ultraviolet (UV) rays, so products that have ensured the durability of UV protection are needed. Among the demographic characteristics of the golf population, gender, age, academic background, occupation, marriage status, and monthly income were investigated, and it was confirmed that the information path of a particular product was affected by the choice of purchase, increasing satisfaction and repurchase. Conclusion: An analysis of the paper's survey showed that men's awareness and interest in sunscreens increased. It is expected that differentiated strategies will be needed for products that match the actual conditions and aptitudes of the effective golf population. [ABSTRACT FROM AUTHOR]

This paper summarizes the arguments and counterarguments within the scientific discussion on the issue of a chronological step which leads to the phase or status change in the project management. The main purpose of the research is the wedding event in the start to the end of the activities and the event is represented by a node in the network. Systematization of the literary sources and approaches for solving the problem that an event is a specific instant of time which makes the start or end of an activity and event consumes neither time nor resources. It indicates that an activity is the actual performance of the task and requires time and resources for its completion. The relevance of this scientific problem decision is that project management is a tool of functional areas. Investigation of the topic a systematic procedure to implement a weeding event in the paper is carried out in the following logical sequence on project management: Methodological tools of the research methods were a couple of years of research. The object of research is the chosen company that carried out the processes of a wedding project at Toronto Metropolitan University, Canada, because namely they derived this event as a project. The paper presents the results of an empirical analysis on mathematical calculations which showed that were perfect in graphically. The research empirically confirms and theoretically proves that it is the work required to complete a couple of specific tasks: determine your event goals and objectives, visualize the event, draw up a budget, develop a timeline, put the plan into action, double-check the project plan, evaluate the event. The results of the research can be useful for a wedding event cycle consists of five stages: plan, organize measure, analyze and share.