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Office-paper firms pursue elusive goal: Brand loyalty.

Authors :
Welsh, Jonathan
Source :
Wall Street Journal - Eastern Edition. 09/21/98, Vol. 232 Issue 57, pB6. 0p. 1 Chart, 1 Graph.
Publication Year :
1998

Abstract

Discusses the financial sales of companies in the copier paper industry in the United States. Earnings outlook of Union Camp Corp.; Financial strategy of Boise Cascade Corp.; Views on the quality of paper.

Subjects

Subjects :
*PAPER industry
*FINANCE

Details

Language :
English
ISSN :
00999660
Volume :
232
Issue :
57
Database :
Academic Search Index
Journal :
Wall Street Journal - Eastern Edition
Publication Type :
News
Accession number :
1104960