On the Happiness of Lifestyle Based Rural Tourism in China.

Along with the rapid economic development, many Chinese urban residents are under pressure and feel depressed. At present, increasingly more people are seeking happiness and inner peace through experiencing rural lifestyle and leisure by rural tourism. In this paper, the author discusses tourism oriented happiness connected closely with various aspects of rural lifestyle in China, including happiness resulting from eating organic and exotic rural foods; dressing and making local costumes; working like farmers; living in farmhouses; as well as hiking and walking in rural areas. This paper may contribute to enrich researches associated with improving happiness of Chinese urban residents by engaged in tourism activities associated with returning to rural lifestyle, which is more environmental friendly and harmonized with nature. [ABSTRACT FROM AUTHOR]