BOEING VS. AIRBUS: COMPETING FOR THE FUTURE.

Boeing Co. has been the world's leading producer of large commercial airplanes for several decades. However, in the late 1990s, Europe-based Airbus Industries competed with Boeing aggressively and captured almost fifty percent of the over-100-seat airplane market. This paper examines the battle between Boeing and Airbus, including a concise report on Air/nix' launch of its A380 superjumbo project. The paper also contains the authors' recommendations to Boeing and the U. S. government. [ABSTRACT FROM AUTHOR]