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The Polish leisure and gossip magazine market in 1994-2015: An overview.
- Source :
-
Yearbook of History of Polish Press . 2017, Vol. 20 Issue 1, p81-101. 21p. - Publication Year :
- 2017
-
Abstract
- This article attempts to identify the key characteristics of the leisure and celebrity gossip magazines. Using a broad range of qualitative and quantitative methods of analysis, the author tries to answer the following questions: What media groups were most active in that market segment? Who are the target readers of the leisure and gossip press? What are the future prospects of that press segment in a rapidly changing media landscape? [ABSTRACT FROM AUTHOR]
Details
- Language :
- Polish
- ISSN :
- 15091074
- Volume :
- 20
- Issue :
- 1
- Database :
- Academic Search Index
- Journal :
- Yearbook of History of Polish Press
- Publication Type :
- Academic Journal
- Accession number :
- 123844507