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Advertising.

Authors :
Elliott, Stuart
Source :
New York Times. 2/10/2004, Vol. 153 Issue 52755, pC3-C3. 1/3p. 1 Black and White Photograph.
Publication Year :
2004

Abstract

Focuses on the advertisement campaign developed by Martin Agency for fast-food company, Quiznos Sub, in the U.S. Animated characters featured in the advertisement campaign; Design of the advertisement to appeal directly to diners from 18 to 34; Information on the operations of the company.

Subjects

Subjects :
*ADVERTISING
*COMMUNICATION in marketing
*FAST food restaurants
*FOOD industry
*MARKETING strategy

Details

Language :
English
ISSN :
03624331
Volume :
153
Issue :
52755
Database :
Academic Search Index
Journal :
New York Times
Publication Type :
News
Accession number :
12516093

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Authors Abstract Subjects Details