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Efeitos da Rede Colaborativa do Pequeno Varejo em Seus Relacionamentos com Fornecedores.

Authors :
de Freitas, Kenyth Alves
de Cássia Macedo, Roberta
de Almeida Vilela, Bruno
Ferreira, Rui Fernando Correia
Muniz, Reynaldo Maia
Source :
Revista FSA. mai-jun2018, Vol. 15 Issue 3, p162-180. 19p.
Publication Year :
2018

Abstract

Collaborative networks are a strategy for small and medium-sized retailers to stay current in the market, resisting competition with large retail chains. This association allows to joint purchase of goods, increasing volume and changing relationship with suppliers. The propose of this research is to analyze if and how small retail collaborative networks alter the relationships between its members and their suppliers. It was possible to identify that collaboration between associates produces positive effects in the logistic performance resulting in a greater level of competitiveness. [ABSTRACT FROM AUTHOR]

Details

Language :
Portuguese
ISSN :
18066356
Volume :
15
Issue :
3
Database :
Academic Search Index
Journal :
Revista FSA
Publication Type :
Academic Journal
Accession number :
129443207
Full Text :
https://doi.org/10.12819/2018.15.3.8