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Bookish Crowdfunding Gains Momentum.

Authors :
RAUGUST, KAREN
Source :
Publishers Weekly. 7/22/2019, Vol. 266 Issue 29, p26-28. 3p. 10 Color Photographs.
Publication Year :
2019

Abstract

The article discusses the increasing use of crowdfunding by publishers, authors and other book- and comics-related businesses to raise money, engage customers and test new ideas. Comic book imprint and community ComixTribe has arranged 17 crowdfunding campaigns on the Kickstarter platform since 2012, which have collectively generated almost half a million dollars. Crowdfunding can lead to ancillary sales of books or products at retail or attract interest from traditional publishers.

Subjects

Subjects :
*CROWD funding
*CAMPAIGN funds

Details

Language :
English
ISSN :
00000019
Volume :
266
Issue :
29
Database :
Academic Search Index
Journal :
Publishers Weekly
Publication Type :
Periodical
Accession number :
137620715