Comparative Study of different Herbal Brands: A Appraisal.

This article compares various herbal cosmetic brands to find their popularity ranking. The study was to understand consumer perception of Herbal products. The demand of herbal cosmetics is increasing rapidly thanks to their skin friendliness and lack of side effects. The best thing of the herbal cosmetics is that it is purely made by the herbs and shrubs and therefore provide the body with nutrients and other useful minerals. The herbal cosmetics are capable for treating various skin ailments like dry skin, anti-ageing, skin protection, and other acne problems too. The herbal brand not only beautify our skin but also hair. The method used was a survey-based questionnaire. This research was carried out in diferent zones of Kanpur. According to the survey it was found that Ayur Herbals was the most popular brand. Therefore, we can conclude that there is not at all shortage in the demand for herbal products in the market. The consumers concern towards health risk and harmful effect of chemical products forcing them to switch over to natural products. There is high favorability of Ayur Herbals products among its users. People mostly used Ayur Herbals brand products. [ABSTRACT FROM AUTHOR]