The Introduction.

The article offers tips to lawyers when writing a introduction of legal briefs that is persuasive to reduce a dispute and its resolution. These include getting down to brass tacks or giving rise to the dispute, giving the judge a list of reasons to win the case, triggering judicial fears of misconstruing a doctrine or statute, creating new duties, rules or defenses and reaching an unfair result, contrasting two views when arguing an opponent's position and considering memorable things.