EL VODCASTING EN ESPAÑA. 'CONFINADOS' DE EUROSPORT, EL CAMINO INVERSO.

With the advent of the Internet and multiscreen, producers of audio and video content have had to generate new formats to be listened to and watched in a timeless way, in order to respond to new consumer demands. In this context, audio podcasting (podcasting) and video podcasting (vodcasting) have become increasingly popular in recent times. The pandemic caused by COVID-19 was a turning point for these new audiovisual formats, when some channels opted to include them in part of their programming. Such is the case of the Eurosport vodcast 'Confinados', which is the subject of this research. The main objective of this article is to find out what its structure is like and to examine the contents developed through the analysis of this vodcast. The methodology used, specifically, is the content analysis of its different episodes, broadcasted during the first state of alarm in Spain, from March 2020. We highlight the peculiar case of 'Confinados', which has taken the opposite path to the podcasts that appeared as radio or television on demand, since it emerged as a vodcast and became a television programme. We highlight the step taken by Eurosport towards a new way of informing, in the middle of a pandemic, to adapt to the needs of the receivers, as well as the contribution to specialisation in sports journalism, by having experts and journalists in this field, with specificity and brevity in their topics and a wide range of audiovisual journalistic genres. [ABSTRACT FROM AUTHOR]