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REVENUE ROUNDUP: DIGITAL TO DOMINATE 2023 AD SPENDING.
- Source :
-
Editor & Publisher . Jan2023, Vol. 156 Issue 1, p50-53. 4p. 3 Color Photographs, 2 Graphs. - Publication Year :
- 2023
-
Abstract
- The article discusses the outlook for advertisement spending in the news media industry in 2023 in the U.S. Topics include the prediction of continuous dominance of digital advertising, an anticipation by Borrell Associates of a 3.2 percent increase in local ad spending, and 7.1 percent decrease in 2023 newspaper ad spending.
Details
- Language :
- English
- ISSN :
- 0013094X
- Volume :
- 156
- Issue :
- 1
- Database :
- Academic Search Index
- Journal :
- Editor & Publisher
- Publication Type :
- Periodical
- Accession number :
- 161198570