GREEN COMPETITIVENESS IN WASTE MANAGEMENT IN URBAN SOCIETY.

Climate change and environmental degradation pose an existential threat to the EU and the world. The aim of the Green Agreement for Europe is to make Europe climate neutral by 2050, to support the economy through green technologies, to create a sustainable industry and transport and to reduce pollution. Turning climate and environmental challenges into opportunities will make the transformation fair and inclusive. The European Commission is helping EU Member States to design and implement reforms that support ecological transformation and contribute to achieving the goals of the Green Agreement for Europe. It also helps to design the necessary procedures in central and local administrations and to set up the coordination structures necessary to implement environmental policies. The aim of this article was to propose possible strategies for the use and support of the competitiveness of companies in the Czech Republic in meeting the objectives of the European Union. In the interests of competitiveness, this contribution leads to the strengthening of the SME sector, the reduction of market barriers, the facilitation of foreign investment and trade, the development of research and innovation, better management of public-private partnerships and the optimization of state-owned enterprises. [ABSTRACT FROM AUTHOR]