Physiological benefits associated with facial skincare: Well‐being from emotional perception to neuromodulation.

Objective: This study aimed to demonstrate the specific nature of well‐being induced by a facial skincare by deciphering its physiological and psychological impacts out of a therapeutic context. Methods: Objective and subjective evaluations were performed on two groups of healthy participants. One group of 32 participants received 1‐h facial skincare, while the second group of 31 participants were subjected to a resting condition during the same period. Electroencephalography, electrocardiography, electromyography, and respiratory rate measurements were assessed before and after both experimental conditions. Prosody and semantic analyses were also performed to evaluate the emotional perception in both groups. Results: Physiological relaxation was observed after both experimental sessions; however, the effect was higher after the facial skincare. The cerebral, cardiac, respiratory, and muscular relaxation induced by facial skincare was 42%, 13%, 12%, and 17% higher, respectively, than that induced by the resting condition. In addition, non‐verbal and verbal assessments showed that positive emotions were more markedly associated with the perception of facial skincare. Conclusion: The comparison between parameters recorded after a rest period allowed us to distinguish the physiological and psychological signature of facial skincare. Moreover, our results suggest an involvement of positive emotions in the physiological relaxation enhancement. All these observations contribute to the very scarce data available on the specific profile of well‐being associated with facial skincare. [ABSTRACT FROM AUTHOR]