LANGUAGE AND GENDER: ATTITUDES TOWARDS THE USE OF GENDER-SENSITIVE LANGUAGE AMONG STUDENTS OF SPORT.

The aim of this paper is to analyse the attitudes of students of sports towards the use of gender-sensitive language in the Serbian language. As the correlation between language and gender has been a hot topic in Serbia in the last two years, this paper presents an overview of some of the studies related to language, gender and sports. The theoretical section of this paper covers some main terms such as gender-sensitive language and the connection among language, gender and sport. The aim of the study conducted for the purposes of this paper was to determine whether male and female students of sports have positive or negative attitudes toward the use of gendersensitive language in contemporary society and in their everyday speech. The study was conducted by using an anonymous survey with open-ended and closed questions, and it included 281 participants. The study results show that students of sports are still not aware of the increasingly widespread use of gender-sensitive language, and that they are not interested in learning about the theoretical aspects of this issue. [ABSTRACT FROM AUTHOR]