Public Radio Program Directors Association reinvents itself as the Public Media Content Collective.

The Public Radio Program Directors Association (PRPD) has rebranded itself as the Public Media Content Collective (PMCC) in order to serve a more diverse audience. The name change reflects the organization's recognition of the need to adapt to the changing media landscape and the increasing collaboration between different media outlets and content formats. The effects of the pandemic have also led to the development of virtual training programs and conferences. PMCC will be hosting the Audience Development Summit in partnership with Greater Public, and will offer a Digital Content Workshop training program in April. The organization aims to connect public media professionals and help them grow their networks and learn from each other. [Extracted from the article]