We don't have to be dowdy just because we are disabled: Summarising the problems encountered by people with limited mobility in finding and buying practical and stylish clothes.

• The difficulties people in wheelchairs have in finding stylish clothes. • How the shopping experience for people with disabilities can be improved. • Why 'disabled' changing rooms are so inaccessible. • What people in wheelchairs want to buy and wear. • How clothes create a positive image of the individual. This paper explores how people with limited mobility choose and buy clothes, and how this could be improved, both for them and for retailers. It reports on an online survey carried out May-September 2023, asking people with limited mobility about their experiences, shows the practical difficulties they encounter and makes recommendations for retailers to improve their offer and reach to this group of consumers. [ABSTRACT FROM AUTHOR]