Proyeksi Skala Usaha Anggrek Bulan (Phalaenopsis amabilis L.) dengan Penerapan Variasi Media Tanam.

The moon orchid, scientifically known as Phalaenopsis amabilis L., is a well-favored decorative plant in Indonesia. When engaging in the cultivation of orchids, it is vital to consider several expenses, encompassing the price associated with planting material. The objective of this study is to assess the commercial viability of Moon Orchids (Phalaenopsis amabilis L.) by investigating the impact of different planting substrates. This study pertains to the properties owned by CV. Temple Orchids in Semarang City, and was conducted during the months of May and July in the year 2023. The present study employed a Completely Randomized Design (CRD) to investigate the effects of three distinct planting media treatments: kadaka roots (M1), charcoal (M2), and sphagnum moss (M3). Each therapy was repeated six times. The criteria for this study encompass the quantification of root count, root length, leaf count, leaf length, and leaf span. The study data was subjected to analysis of variance (ANOVA), with a significant level of 5%. A financial study was conducted to ascertain the expenses associated with orchid production. These data suggest that each media treatment had a similar influence on all studied parameters. Sphagnum moss is considered the optimal planting medium for promoting vegetative development in Phalaenopsis amabilis L. seedlings. When the R/C ratio number is 1, it indicates that the orchid cultivation company has reached the break-even point. This point signifies that the orchid cultivation entrepreneur is neither generating a profit nor incurring a loss. [ABSTRACT FROM AUTHOR]