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Comparison of social network engagement performance between artificial intelligenceā€generated content and human experts: A study in the field of immunology and allergology.

Authors :
Palazzo, Stefano
Piarulli, Cataldo
Lerario, Francesca
Cinquantasei, Marco
Albanesi, Marcello
Source :
Allergy. Sep2024, p1. 3p. 2 Illustrations.
Publication Year :
2024

Abstract

This article compares the performance of artificial intelligence (AI)-generated content and human-created content on social media platforms in the field of immunology and allergology. The study analyzed metrics such as "Accounts Reached," "Impressions," "Accounts Engaged," and "Likes" for posts created by a professional graphic designer and AI. The results showed a progressive decrease in engagement metrics over time for both types of posts, indicating a general decline in social media engagement. The study emphasizes the importance of human-AI collaboration to maximize AI's potential in content creation. [Extracted from the article]

Details

Language :
English
ISSN :
01054538
Database :
Academic Search Index
Journal :
Allergy
Publication Type :
Academic Journal
Accession number :
179733259
Full Text :
https://doi.org/10.1111/all.16331