Musk's X Adds Nestlé, Colgate, Shell, Other Brands to Ad-Boycott Suit.

Elon Musk's social-media company X has filed a lawsuit against major brands, including Nestlé, Colgate, and Shell, alleging that they illegally boycotted the platform over changes to safety standards. The lawsuit claims that these companies violated antitrust laws and conspired to withhold billions of dollars in advertising from the platform. Advertisers began to pull back from X in 2022 due to concerns about content plans and internal turmoil, leading to a significant drop in revenue for the platform. [Extracted from the article]