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Drop Them a Postcard: Another Way to Reach Your Patrons.

Authors :
Cosgrove, John A.
Source :
College & Undergraduate Libraries. 2005, Vol. 12 Issue 1-2, p93-100. 8p. 1 Black and White Photograph, 1 Diagram.
Publication Year :
2005

Abstract

In the Lucy Scribner Library at Skidmore College, we have produced 11 different postcards to promote services and collections. We have discovered the advantages as well as the limitations of using postcards as marketing/instructional/informational tools. There have also been some practical lessons to be learned along the way. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
10691316
Volume :
12
Issue :
1-2
Database :
Academic Search Index
Journal :
College & Undergraduate Libraries
Publication Type :
Academic Journal
Accession number :
20272924
Full Text :
https://doi.org/10.1300/J106v12n01_07