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Advertising to Children in China.

Authors :
Hong Cheng
Source :
Journalism & Mass Communication Quarterly. Winter2005, Vol. 82 Issue 4, p986-988. 3p.
Publication Year :
2005

Abstract

The article reviews the book "Advertising to Children in China," by Kara Chan and James U. McNeal.

Subjects

Subjects :
*ADVERTISING & children
*NONFICTION

Details

Language :
English
ISSN :
10776990
Volume :
82
Issue :
4
Database :
Academic Search Index
Journal :
Journalism & Mass Communication Quarterly
Publication Type :
Review
Accession number :
20486644

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