The Art Of The Audio Demo.

The article emphasizes the significance of an effective demonstration of consumer electronics (CE) products. In order for a demonstration to draw customers in and sell effectively, it must reflect the changed experience in CE products. That means retailers and installers need to demonstrate more than just products; they need to show exactly how the products can add value to customers. For instance, for customers looking for portable digital music players, begin by plugging in an iPod. Determining a customer's preferences in music and movies before loading any software can also add to a demonstration's effectiveness.