From Librarian to Digital Communicator.

The article discusses the connection between a librarian and a digital communicator. Library skill is a strategic resource that can transfer to a broader field within organizations. Digital communicators use public service strategies to create outreach opportunities. The strategies command to extend the services, community and values of the library to the users. Background on the fundraising effort of the library team at the Institute of Industrial Relations at the University of California in Berkeley is presented.