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Demystifying Government Sources: Government Business Information for the Rest of Us.

Authors :
Hayes, Stephen
Source :
DttP: A Quarterly Journal of Government Information Practice & Perspective. Summer2006, Vol. 34 Issue 2, p19-22. 4p.
Publication Year :
2006

Abstract

The article presents a discussion about a preconference presentation on of providing needed government information for the public. It states a list of market research and analysis related to government information resources, which includes analysis on competitors, discussing their strengths and weaknesses, those who are emerging, and their substitute products. It also analyzes market segments, target markets, marketing mix strategy, product and service differentiation, pricing, suppliers, and distribution.

Details

Language :
English
ISSN :
00912085
Volume :
34
Issue :
2
Database :
Academic Search Index
Journal :
DttP: A Quarterly Journal of Government Information Practice & Perspective
Publication Type :
Academic Journal
Accession number :
22602988