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One paper feels 'Blue,' sees 'Red,' but that's the idea.
- Source :
-
Editor & Publisher . Oct2006, Vol. 139 Issue 10, p29-30. 2p. 2 Color Photographs. - Publication Year :
- 2006
-
Abstract
- The article reports on the efforts of "The Chicago Tribune" to attract readers of all ages. The paper has increased the number of distribution of its tabloid "RedEye" which is intended for young adults. Publisher, president and CEO David Hiller has emphasized that their weekly cumulative readership among 18 to 34 year olds in the Chicagoland market is 46%.
- Subjects :
- *READERSHIP
*NEWSPAPER circulation
*YOUNG adults
Subjects
Details
- Language :
- English
- ISSN :
- 0013094X
- Volume :
- 139
- Issue :
- 10
- Database :
- Academic Search Index
- Journal :
- Editor & Publisher
- Publication Type :
- Periodical
- Accession number :
- 22871877