5 Steps to Furnish Your Future.

The article discusses five steps that an ophthalmologist should consider for his office design to retain patients and attract new ones. Dan Sloan, a designer at Fashion Optical Displays in California, suggests that a key factor in office productivity is efficient patient flow. Michael Sopher of EYEmaginations Inc. noted that technological ambiance reassures patients. The other three factors are minimizing distraction, taking a neutral position, and good lightning systems. INSET: The Technological Wow Factor.