Incredible Shrinking Packages.

Authors :: Deutsch, Claudia H.
Source :: New York Times. 5/12/2007, Vol. 156 Issue 53942, pC1-C9. 2p. 1 Color Photograph, 4 Black and White Photographs.
Publication Year :: 2007
Abstract: This article looks at the reduction of packaging due to environmental concerns. Procter & Gamble has introduced rigid tubes for Crest toothpaste so the tubes can be shipped and displayed without boxes. Coca-Cola plans to cut the plastics in Dasani water bottles by changing the shape of the bottle and cap. Wal-Mart Stores is pushing its vendors to get rid of excess packaging and promises to become packaging neutral by 2025. Pricing of products is not expected to change with the new packaging.