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Games Backers Play Up Green.

Authors :
MEI FONG
FOWLER, GEOFFREY A.
Source :
Wall Street Journal - Eastern Edition. 11/15/2007, Vol. 250 Issue 116, pB1-B2. 2p.
Publication Year :
2007

Abstract

The article details plans made by U.S. Olympics Games corporate sponsors trying to avoid green movement protesters. Activist groups such as Olympic Dream for Darfur are protesting China's support for the Darfur conflict, and the sponsors advertising in the Games. Public relations personnel for corporations such as Johnson & Johnson are offering public service announcements about public health.

Details

Language :
English
ISSN :
00999660
Volume :
250
Issue :
116
Database :
Academic Search Index
Journal :
Wall Street Journal - Eastern Edition
Publication Type :
News
Accession number :
27475556