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Run wasn't enough to help Chicago papers.

Authors :
Mullman, Jeremy
Source :
Advertising Age. 11/10/2008, Vol. 79 Issue 42, p55-55. 1/3p.
Publication Year :
2008

Abstract

The article reports that the victory of U.S. President-elect Barack Obama in the 2008 presidential election impacted "The Chicago Tribune" in a positive way. The newspaper increased its press run by almost 30 percent and the "Chicago Sun-Times" increased its production by 50 percent. Particular attention is given to why the Chicago, Illinois newspapers were not able to increase sales during Obama's campaign up to the election in November.

Details

Language :
English
ISSN :
00018899
Volume :
79
Issue :
42
Database :
Academic Search Index
Journal :
Advertising Age
Publication Type :
Periodical
Accession number :
35869819