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Mags enter digital age.

Authors :
Fine, Jon
Source :
Advertising Age. 6/4/2001, Vol. 72 Issue 23, p6-6. 1/3p. 1 Color Photograph.
Publication Year :
2001

Abstract

This article reports on the emergence of the electronic journal versions of ink-and-paper periodicals "Harvard Business Review," "Popular Mechanics," and "Ad Age Global" in the U.S. Electronic distributors NewsStand, qMags, and Zinio Systems could provide an attractive alternative in light of rising paper and postal costs.

Details

Language :
English
ISSN :
00018899
Volume :
72
Issue :
23
Database :
Academic Search Index
Journal :
Advertising Age
Publication Type :
Periodical
Accession number :
4543824