EUROPEAN FIRMS LOOK TO FUTURE.

The article focuses on the business performance of chemical firm BASF AG in Germany. It states that the firm dropped its sales to 19% in 2009, while its earnings were only half of what it earned in 2008. It mentions that the company recovered in 2010 due to the demand in chemical output. Moreover, the company expects that its global industrial production will grow by 5%. It also tells that other chemical firms including Kemira and DSM plan to cut their cost to increase the earnings.