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Who's Reading the Paper?

Authors :
Whelan, David
Source :
American Demographics. Jul2001, Vol. 23 Issue 7, p32. 3p.
Publication Year :
2001

Abstract

Presents results of a study on the newspaper industry and readership in the United States. State of advertising in the industry; Percentage of citizens that read a newspaper in a given week; Newspaper circulation between 1960 and 1998; Expenditures related to advertising.

Details

Language :
English
ISSN :
01634089
Volume :
23
Issue :
7
Database :
Academic Search Index
Journal :
American Demographics
Publication Type :
Periodical
Accession number :
5040864