Back to Search Start Over

Where People Power Makes the Difference.

Authors :
Harris, Paul
Source :
T+D. Oct2010, Vol. 64 Issue 10, p32-34. 3p. 1 Color Photograph.
Publication Year :
2010

Abstract

The article provides information about InterContinental Hotels Group (IHG), a hospitality industry company that has headquarters in Atlanta, Georgia and is ranked by this journal as one of the best learning organizations. IHG's business strategy and slogan that represents the company's commitment to customer satisfaction are discussed. Topics include brand loyalty, the corporate culture of personal dedication to the firm's objectives, and the steps IHG has taken to define its core values and employment brand.

Details

Language :
English
ISSN :
15357740
Volume :
64
Issue :
10
Database :
Academic Search Index
Journal :
T+D
Publication Type :
Periodical
Accession number :
54314016